Plastic waste is a major environmental issue, with over 30 million tons discarded annually in the U.S. and only 8% being recycled, while oceans are filled with over five trillion pieces of plastic. U-Konserve, a company founded in 2008, addresses this problem by offering reusable food storage solutions, helping to reduce plastic use and waste, and has kept an estimated 74 million plastic straws out of landfills.